What is Software as a Service?

on August 4, 2015 at 15:14

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Our landing pages generator is a Software as a Service product. But what is Software as a Service (SaaS)?

In general, the term refers to a web-based, centrally hosted piece of software that users can subscribe to use. Rather than purchasing the piece of software outright, users are licensed to utilise the software for the duration of their subscription. SaaS is sometimes also called software on demand, as it can be accessed easily and almost instantly without requiring that the user commit to permanently purchasing it.

The SaaS delivery model offers numerous advantages to clients. The most obvious benefit is its comparatively low price. Temporarily subscribing to a piece of software can often be noticeably cheaper than purchasing it outright, especially if you only need to use the software for a short period of time.

However, price isn't the only advantage. With SaaS, the software vendor is responsible for ensuring that their product is secure, functions well and receives regular updates. Managing software that you've purchased to make sure that it works well and is adequately protected can be time-consuming and resource-intensive. The SaaS delivery model therefore removes stress and allows businesses to operate more effectively by transferring these responsibilities to the vendor.

What's more, for businesses that need to act quickly, SaaS can really help. After all, the product is already set up and ready to be accessed by subscribers. As such, businesses don't have to waste valuable time installing the software and making sure their current hardware and operating system are compatible.

Our landing pages generator allows businesses such as yours to create landing pages using centrally-hosted Software as a Service. We've previously discussed how to optimise your landing page for users. However, to make sure users see your landing page in the first page, you also need to optimise it for search engines. Our landing pages generator can help you rapidly create ‘geo-targeted' landing pages without having to personally hand-craft each of them. The SaaS model is ideal for the product we offer, because it allows you access our landing pages generator when your business is expanding and you need to add new regional pages, but doesn't force you to buy and install any software on a permanent basis.


Last modified: Tuesday, 01-Dec-2015 09:57:02 GMT