Attention span: important points for conversion rate optimisation

on September 22, 2015 at 16:18


According to information from the associated press, our attention span is getting shorter. Right now the figure stands at around 8 seconds.

This most likely points to an increased inclination to sift information in the average, literate person. But what does this mean for the specialists considering the best approach for website conversion rate optimisation? Here is a brief overview of how thinking about attention span can sharpen your sales approach.

Thinking about the eight seconds you have to hold a person's attention can sharpen your sales approach, giving you the clarity of purpose you need to create good content. If you're interested to see how our comprehensive approach to landing page marketing can improve your sales prospects, don't hesitate to get in touch with your specialists today.

 

Last modified: Tuesday, 01-Dec-2015 09:57:02 GMT